On March 21 in Ho Chi Minh City, the SUCCEEDS project partners showcased their initiative at the Vietnam–Netherlands Mekong Delta Business Forum. The event was part of a four-day visit (March 18–21) by a 140-member Dutch delegation led by Christianne van der Wal, Dutch Minister of Agriculture, Nature, and Food Quality; Ingrid Thijssen, President of the Confederation of Netherlands Industry and Employers; and Mark Harbers, Dutch Minister of Infrastructure and Water Management.
The mission focused on key sectors including water management and technology, agri-food and horticulture, and green, digitalized logistics.
The forum attracted hundreds of Dutch and Vietnamese companies, along with high-level officials such as the Vietnamese Deputy Minister of Agriculture and Rural Development and several provincial chairpersons from the Mekong Delta.
At the event, SUCCEEDS project partners set up an engaging booth to inform participants about this innovative public-private partnership and its mission to transform Vietnam’s citrus sector through sustainable development and farmer empowerment.

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